Shipley Do-Nuts, a Houston, Texas-based chain that has been serving freshly-made do-nuts, kolaches, and coffee for 87 years, offers shop employee training through Opus to all corporate and franchise locations as an investment in the company’s growth strategy. With Opus as its training platform of choice, Shipley Do-Nuts helps ensure consistent, high-quality guest experiences across all its new and existing locations.
"As our brand grows and evolves with new locations, technologies and product offerings, Opus helps us support our franchisees so they can seamlessly and confidently implement updated procedures in their shops,” said Shipley Do-Nuts Chief Marketing Officer Donna Josephson. “With the ability to provide highly effective, customized training for the field, Opus helps us unify and grow the Shipley brand.”
Opus is the restaurant training platform purpose-built for the frontline. Understanding the practicalities of the day-to-day, Opus simplifies on-the-job training, from creation to learning, so everyone can realistically do a better job. For frontline workers, accessibility has been a critical reason restaurants achieve a 98% training completion rate overall. Opus designs training to be digestible, personalized, and paired tightly with in-person training to put skills into practice quickly. Opus provides management tools for field leaders to help them be smarter coaches while saving them valuable time. And for L&D and leadership teams, Opus offers a course authoring tool, workflows and integrations, and analytics to manage their training programs at scale efficiently. When restaurants can effectively train on 100% of the job, they get productive employees that impact the bottom line today, plus clarity on future opportunities.
Opus, provides an accessible experience that results in over 80% training completion – 60% higher than industry benchmarks. Employees access trainings via mobile and is auto-translated into 100+ languages which is critical to over half Shipley's workforce who don't speak English or prefer to learn another languages.
With the blended-learning approach of combined short online trainings and on-the-job instruction, Opus helps Shipley Do-Nuts to unify the brand. Shipley Do-nut is committed to "do-happy" in every interaction at the shop level, which is why uniformly training employees is a critical priority. With Opus, Shipley Do-Nuts can efficiently connect directly with the front lines and share with them how to promote their mission. And Opus’ dedicated mobile app for managers gives them the tools to act as coaches while saving them invaluable time.
“Opus’ AI-powered technology also allows the corporate training team to iterate and launch trainings around limited-time offers or events like National Do-Nut Day, as well as react to the business needs in real-time,” said Shipley Do-Nuts Director of Training and Development Christina Briggs.
Due to their successful pilot, Shipley Do-Nuts accelerated their roll out to all franchisees within just six months of signing their contract— something they credit in part to the level of support they received from Opus.
“Opus is a strategic partner who supports Shipley Do-Nuts through the entire process, from turning on the platform through the implementation of the platform systemwide,” says Briggs.
For more information about Opus, please visit www.opus.so
Opus is the restaurant training platform purpose-built for the frontline. Train 100% of your team in 101 languages on-the-job to get them up the productivity curve quickly. With full visibility across all training, businesses get the frontline business intelligence they need to drive their company forward. We work with hundreds of growing, multi-unit brands including Jose Andres Group, Just Salad, Ford’s Garage, and now Shipley Do-nuts.