Opus tracks guest reviews, surfaces recurring issues, and builds training to fix them. Measure and prove the impact in your guest experience after every improvement.
Turn guest complaints into training actions
Opus tracks guest reviews, surfaces recurring issues, and builds training to fix them. Measure and prove the impact in your guest experience after every improvement.
Turn guest complaints into training actions
Trusted by thousands of locations across restaurants, fitness, car wash, and beyond.
Traditional training happens on a schedule. Problems happen in real time.
A guest complaint doesn't wait for your next training cycle, and neither should the fix. When patterns emerge in customer feedback, Opus gets the right teams focused support, and impact tracking tells you whether it worked.
HOW IT WORKS
How guest feedback integration works with Opus
Connect your feedback
Upload any guest feedback data into Opus, or integrate directly with Google Business, Ovation, or Tattle via secure API for continuous updates.
Opus spots patterns and builds the fix
Opus clusters recurring issues by theme and store location, then builds the fix: a fully finished content adjustment, new course, or SOP update, ready to assign in Opus.
Prove the lift
After training ships, Opus tracks the in-store impact. See complaint trend and rating movement on each affected location.
CASE STUDy
🚀 What teams see with Opus Guest Feedback Recommendations
"Integrating our guest feedback into Opus doesn't just fix our operational issues faster, it shows our franchise operators how our technology makes their stores better.
That mindset shift is gold for any franchise system."
Josh Halpern
Chief Business Officer
.avif){kind=logo}
"With Opus, we built our own 'Perfecting Order Accuracy' initiative and used guest feedback from the integration to support the stores struggling most. The impact was huge.
We saw a 10% improvement in missing-item incidents"
Jessica Drahem
Director of Performance, Development & Culture
Why Opus leads the way connecting guest feedback to training operations
Deep AI-powered analysis
Our AI analyzes all guest feedback data via API, identifying patterns across sentiment, keywords, and operational themes that humans might miss.
Smart training recommendations
Opus maps a fix to your existing training library, then builds the content, assessment, and assignment recommendation.
Location-specific targeting
Unlike generic training programs, identify which specific stores are most affected by each issue and deploy targeted training only where needed.
Impact tracking, built in
The only platform that measures whether the training actually moved the metric. See complaint trends and rating movement before and after each action completed.
Frequently asked questions
Which feedback platforms do you integrate with?
Opus integrates directly with Ovation, Tattle, and Google Business via secure API. We chose these platforms because of their strong partnerships with our customers, excellent user experience, and quality technology. Additional platforms are planned. To learn more, visit Ovation, Tattle, or Google Business directly.
What kinds of recommendations does Opus make?
Every recommendation is one of three types, mapped to what's already in your library: assign refresher training when the content exists, update existing content when it needs revision, or create new training when there's a genuine gap. Each arrives as a ready-to-review draft. Opus writes the content change, matches your course's tone, and builds a knowledge check, so your team reviews and publishes rather than starting from scratch.
What happens after I act on a recommendation?
Opus tracks the underlying complaint trend before and after the training change. You see the complaint count and rating movement on the affected locations, on the recommendation detail page. No more guessing whether training worked.
I use a different LMS. Can I use only your guest feedback training solution?
No. Guest Feedback Recommendations is part of the complete Opus platform, not a standalone product. The AI analysis relies on understanding your existing training content, organizational structure, and employee data to make meaningful recommendations.
Is this suitable for franchise systems?
Yes. Franchise systems benefit specifically because the location-level targeting and franchisee visibility solve the consistency problem at scale. Operators see exactly which locations are affected and can deploy training where it matters.
What's the revenue impact of guest feedback issues?
Every 0.1 star drop costs a QSR an estimated $12,500 per location per year (Black Box Intelligence). A 0.3 star slip from 4.5 to 4.2 costs roughly $37,500 per unit per year, or $375,000 for a 10-unit brand. One 1★ review at a 4.5 rating costs ~$2,000 per year and takes seven 5★ reviews to absorb. Early beta customers using Opus have seen up to 60% reduction in their top guest issue within 30 days of deploying a recommendation.
What's the pricing?
Guest Feedback Recommendations via manual CSV upload is included in the Opus Growth and Enterprise plan at no additional cost. Customers who want automated, continuous analysis can add the paid integration with Google Business, Ovation, or Tattle. Contact us for specific pricing.
Is this part of something bigger?
Yes. Guest Feedback Recommendations is the first live signal in Opus Recommendations, a broader engine that turns operational data across the business into prioritized training actions. More signals are on the way, including search query patterns, audit submissions, and more.
learn more
See how tech can work together
Start collecting actionable insights at scale today.
Ready for
what’s next?
